1290130_58512768(NC)—Every day, more and more Canadians are investing online, but is it right for you? For those who are on the fence, Tony Ierullo, senior manager, TD Waterhouse Discount Brokerage, offers a few reasons why investors are choosing to go the DIY route.

They are in control. Online investing is suited to investors who enjoy having control when it comes to building and executing their own investment strategies which are tailored to their specific goals and tolerance for risk.

They want the ability to invest with ease and confidence.  “Beginners and experienced investors alike want access to industry leading research, powerful online tools, and a robust trading platform so they can execute trades quickly, easily and securely. Investors need to have the freedom to execute trades when they want, where they want, while speed and security are just as important,” says Ierullo.

They know that investment opportunities are found in all parts of the world.  One of the easiest ways to research and invest in global markets is through an online global trading platform. The TD Waterhouse Discount Brokerage Global Trading platform, the first backed by a major Canadian bank, provides investors with the opportunity to discover new investment opportunities and build a globally diversified portfolio with real-time online access to leading European and Asian exchanges. Investors can view a demo of the Global Trading demo at www.tdwaterhouse.ca/globaltrading.

They want access to reliable service and knowledgeable investment representatives backed by 24/7 support. “Investors today know they need to keep on top of the markets in order to maximize their investing strategies,” says Ierullo. For those who decide to go at it themselves, they also find it equally important to know that they can speak with an investment representative whenever they need to. Look for a discount brokerage that provides 24/7 support.

Do any of the reasons above apply to you? If so, it may be time for you to take some of your investing online.

www.newscanada.com

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